Visit Our Holiday Pop-Up Tree Markets

Looking for that perfect Xmas Tree? Visit our Urban Garden Center and peep our selection! We have Wreaths, Garlands, Decor & more to cover all your holiday needs!

If you can't make it down to Crest, we also have pop-up tree markets at @TheHoxton & @TheStandard

THE URBAN GARDEN CENTER at Crest Hardware

The shop is in Full Holiday Swing complete with our brand new festive window display & Christmas Tree selection along with seasonal items & decor!

CHRISTMAS TREE LOT & DOMES at The Hoxton

Grab a Tree & Chill in the Winter Domes at The Hoxton, Williamsburg

WINTER GARDEN at The Standard Hotel

Visit the Winter Garden at The Standard, East Village for trees and treats!

NYC Together comes to Crest Hardware

This past week we had the pleasure of hosting an activity with NYC Together, a non-profit organization that brings together police officers from Brooklyn’s 90th precinct and students from local schools to engage in civic activities, providing a space for communication through non-formal engagement with law enforcement.

The kids from a school in Brownsville, Brooklyn came by the store to carve and decorate their own Halloween pumpkins on our outdoor patio in the garden center. It turned out to be a fun and enriching experience for not only the kids but also for the police officers who dedicate themselves to serving and protecting the community. Together the officers and the kids had a chance to dig in and get their hands dirty while also expressing their creativity. Nothing like a good ole’ pumpkin carving session to bring us all together!

We do our best to support organizations that tighten the bonds that make our city feel like one big family. Our community is important to us, Brooklyn & beyond, and we can get behind any organization that brings us all a little closer together.

Find out more about NYC Together at www.NYCTogether.com


Pumpkin Carving Contest Re-Cap!

We had a great turnout this year for our Annual Pumpkin Carving Contest! Lots of amazing entrees, especially some super creative designs!

Check out the some of the entrees below!

Williamsburg Tree Bed Makeover

Our garden team recently took to the streets of Williamsburg to revamp some of the tree beds on our block.
As you can see in this ‘before’ shot, the planters were overgrown and in desperate need of some TLC:

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First things first, the team needed to clear out all those unsightly weeds and replace the soil with some fresh bags from Fox Farm Organic. We also enlisted the help of one of our many kiddie pools to conveniently carry the soil out into the street.

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After preparing the soil, the team got to carefully placing the plants to create a beautiful garden landscape!

Thankfully, a little helper came by to give it the final touches…

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Now that’s more like it!

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Thank you to the Crest Garden Center Team for making this possible!

Madewell Men's + Crest Hardware Pop-Up Shop Recap

This past weekend was a blast. We had the opportunity to host an amazing launch event for Madewell Men’s clothing right here in our urban garden center! The kick-off party included sets by DJ Stretch Armstrong and a live performance by Barns Courtney.

Guests had the opportunity to get limited edition silk screened tees and sweatshirts designed by the creative dynamic duo of Dan Cassaro & Dan Christofferson AKA Young Jerks.

Continuing throughout the weekend, we hosted a Madewell Men’s Pop-Up Shop inside Crest.
Our customers were able to sample the goods and purchase the expertly crafted denim and superior quality garments of the newly released line.

This being our first experience hosting a pop-up shop at Crest, we used the opportunity to learn more about our customers and push the boundaries of the traditional ‘Hardware Store’. Madewell Men’s being rooted in workwear was not only a perfect match for Crest, but also a great experience for us, our customers and the hardware retail industry as a whole.

Shout out to all the event sponsors!
Food was provided by Roberta’s Pizza & Hometown Bar-B-Que
Dessert by OddFellows Ice Cream Co.
Drinks by Grimm Ales, St Agrestis & All-Wise Show Mead

A special thank you to Kingsland Printing for providing the silk screening!


Spoga Gafa 2018 - Recap!

This month was very exciting and informative for the team at Crest Hardware. I was invited to participate in a discussion with several prominent home & garden bloggers at the Spoga Gafa tradeshow in Germany.

I initially met the folks from Spoga at the annual NRHA conference this past Spring, where I was invited to speak on a panel among other leading hardware retailing experts. After hitting it off over dinner and beers, I was invited to give a talk about my experience with garden retailing in an urban environment. Given that Crest is located in such a hyper-urban area, we carry a unique perspective on retailing. It was amazing to get to share some of the challenges we face and the opportunities that lie here with an entire new continent of people!

I’m excited for these gatherings and to share with the retailing community both nationally and world-wide. I’ll be heading out later this month to the True Value Reunion, so stay tuned for more!

-Joe


Thank you to all the bloggers who attended the meet & greet! Great talks with great people that are taking the garden industry to new heights.

Xenia - http://www.berlingarten.de/

Sandra - http://grüneliebe.de/

Anja - https://der-kleine-horror-garten.de/

Elke - https://guenstiggaertnern.blogspot.com/

Carina - http://wohngoldstueck.de/

G Train Service Suspended, Says MTA

A recent article via Brooklyn Paper details the MTA's planned suspension of G Train service for the next four weekends.

The subway system is long overdue for a revamp and repair of stations, tracks and technology. - Although we understand there is no better time than the present, this same sentiment could have been put into use throughout the many years that our mass transit system had been left to decay.  Unfortunately, the customers are the ones who will potentially suffer the consequences of neglect to the point of total despair.

 Click image for full article- via Brooklyn Paper

Click image for full article- via Brooklyn Paper

BioLite Event Re-Cap

This past week we hosted a little BBQ in our backyard garden with the good folks from BioLite.

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The new BioLite FirePit was cooking up a storm! And, the best part about it... no smoke! Their patented airflow technology works like a charm by keeping the fire going and smoke-free. 

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Thank you to everyone who came out for the event. We had a great time eating and drinking with friends and fam!

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Buy a Board & Make a Donation!

Cool product alert! 🚨 Check out our good friends at @BucketBoard who create skateboards out of upcycled 5 gallon buckets! The profits on the sale of each board goes towards the @ChillFoundation to donate complete skateboards to kids in their youth mentorship programs. For more info on their process and story visit TheBucketBoard.org

Welcome Greg, Our New Garden Center Manager!

We would like to introduce you all to Greg Peterson, our new garden center manager!

 Greg standing in our 5000 SF Garden Center

Greg standing in our 5000 SF Garden Center

Greg's earliest memory of the plant kingdom is trying to avoid the thorns while picking raspberries from the shrubs in his backyard. Also weeding the vegetable garden, mowing the lawn, and his first actual job, detasseling corn.  

He enjoys jogging, the novels of Henry Green, and teaching piano lessons, and is both excited and honored to be the new Garden Center Manager at Crest Hardware. 

Come by and say Hi!

New Plants In-Stock for Summer!

Our Garden Center is poppin' off right now!

We have a grand assortment of plants! From mounted neoregelia to the dramatic flaming sword... Come by Crest and head out back to our 5,000 SF Garden Center, we've got you covered!

Bromeliads galore! Chinese Money Plants! Staghorn Ferns! All of these will make that perfect & unique gift when visiting friends and fam. We've got plants for indoors and outdoors, so don't forget to spruce up your own apartment with a few colorful selections for the Summer season.

We also have ceramic pots and planters to go with your new plants! Each with its own interesting design, including geometric shapes and an assortment of colors and textures.

If you have any questions about plant care & maintenance, please feel free to chat up our friendly Garden Center staff, they're here to help!

FireDisc is Here!

We're always looking for new and innovative products to offer our customers. This Summer we contacted the team at Firedisc to get a few of their amazing portable propane cookers in the shop!

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Designed with innovation in mind and with a penchant for easy outdoor cooking, the brothers Hunter & Griff Jaggard invented the perfect portable propane cooker, the FireDisc. 

Unlike grills, which don’t disassemble, require charcoal and the disposal of spent charcoal, and are a pain to pack, FireDisc is easy to bring along. The clever 3-piece design makes assembly/disassembly an absolute breeze (no tools or hardware). It operates on readily available propane canisters, and it stores flat. The flexible stand adapts easily to uneven surfaces, allowing you to select your outdoor cooking spot for the view, not the flat ground. And, yes, FireDisc is built tough to withstand the rigors of a lifetime of outdoor use and abuse.

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Perfect for BBQs, Tailgating & Camping trips.  The FireDisc will impress with its compact and sleek design and easy-to-use appeal.

Check out this video below to see how it works: 

Show Us Your Project Winners Circle!

We would like to shout-out and give thanks to all those who have entered our Show Us Your Project Contest thus far!

The contest has been a great way for us to engage with our customers and show our appreciation by giving back. We are very impressed with the submissions and it fills us up with joy to see the blood, sweat & tears that everyone is putting into their projects. We are more than happy to help the process by supplying tools & materials to aid in the creativity and ingenuity of our customers. Thank you for choosing Crest Hardware and sharing your amazing projects with us on Instagram!

Congrats to the most recent winners!

@ZhillWhilton
@HeggsBenedict
@Sohlaroids
@BjorkNewYork

Here's a look at their winning projects:

@ZhillWhilton

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@HeggsBenedict

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Join the ranks of these winners by entering for this months contest! 

To Enter: 

-Post pics of your project to Instagram

-Tag them with @CrestHardware  #CrestHardware  #ShowUsYourProject2018

-Be sure to also tag any of the brands you used to create the project:
#MinWax #Krylon #PrattAndLambert #SheffieldTools #MilwalkeeTools #PurdyBrushes #GlobeElectric

The winner for June will be announced the first week of July via our Instagram: @CrestHardware

 

Artist Egle Zvirblyte Paints Mural in Williamsburg

Thanks to BK Street Art & in cooperation with Montana Cans & Crest Hardware... Williamsburg, Brooklyn now has its very own wall of fun and whimsical characters created and painted by artist Egle Zvirblyte.

Egle Zvirblyte is a Lithuanian artist based in London. They have worked with clients such as Nike, Refinery29 & OK Cupid to create amazingly fun and colorful illustrations.

We are excited to see her work so close to the shop! If you want to take a look and grab some pics, head on over to Meeker and Manhattan Ave.

Reverend Vince & Millicent Souris 'Tie The Knot' at Crest!

It was a pleasure to share our space with long time friend, neighbor and local legend Reverend Vince Anderson and his partner Millicent Souris.

If you would like to have your wedding or special occasion in our garden, check out our listing on Peerspace. We would love to host your next event!

Have Your Next Party At Our Garden Center!

Thank you to PureWow for including our luscious 5,000 SF garden space in their editorial about the best event rental spaces in NYC! 

 You can check out the full article here: PureWow.com

If you'd like to inquire about renting our Urban Garden Oasis for your next event, please check out the link below!

Arbor Day Celebration in Williamsburg

Happy Arbor Day!

Today marks the launch of the first round of the educational playground components for the Brooklyn Arbor Urban Ecology Playground. A collaboration between the WeLive Design Team X Lunch Money, the project includes tree and plant species signs, an "observation station", and murals made possible by donations from Crest Hardware - all in the newly landscaped playground. 

Bonsai Trees at Crest!

BONSAI !!!!

We are super excited & proud to now carry Bonsai Trees from New England Bonsai, the largest bonsai nursery on the East Coast!

Our selections includes: Japanese Juniper, Ficus Retusa, Oriental Ficus, Bahama Berry & much more.

Graffiti Vanity: Rooftop Installation by MRtoll

We have recently been blessed with a rooftop installation by artist MRtoll in collaboration with Foundry Wood. You can view the piece, which is a graffiti stylized 'NYC' made of mirrors and wood from the street below right in front of Crest Hardware. The piece is part of a series titled 'The Graffiti Vanity Project' which seeks to invoke the viewer to interact with the art by seeing yourself within the piece and taking a selfie!

Graffiti Vanity

The Graffiti Vanity Project looks at our obsession of looking at ourselves and the relationship of graffiti and it’s roll in the selfie. 

Graffiti was the first selfie, people have always longed to leave their mark. They have been scratching their names on walls for over 2000 years. In the 1970’s and 80’s youth started taking to the street of New York City and Philadelphia with spray cans. They would paint,  tag or graffiti their names over and over to see who could be the most seen writers in their city.  Street artist MRtoll and Foundry Wood have partnered up to create Graffiti Mirrors. The mirrors are also a reflection of the city and its relationship to the daily commuters. 

The idea is to give the viewers a chance to interact with the city and their surroundings. In a digital era were selfies and social media are the mainstream form of expression the mirrors encourage the viewer to become a creator itself, not only by engaging with the mirrors but also by taking a selfie and therefore leaving their own mark.

FOLLOW: 
@mrtoll
@foundrywood
@graffiti_vanity

www.foundrywood.com

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